The Report

IV Edition - 04/12/2023

The fifth edition of the Observatory analyses over 139,000 digitised products in June 2023 by the Immagino service of GS1 Italy Servizi combined with sales data by NielsenIQ.

Highlights

What we are made of

See page 13 of the December 2023 report

Give us the (right) end we deserve

See page 19 of the December 2023 report

We assure you of our sustainability

See page 23 of the December 2023 report

Train with us, the waste separation personal trainers

See page 27 of the December 2023 report

Trust me, we're working for you (and the planet)

See page 31 of the December 2023 report

Follow us, and you'll learn more!

See page 35 of the December 2023 report

44,1%

Products

with material identification coding

+ 5.3 p.ti%
vs. previous year

68,5

Units sold

with material identification coding

+ 3.8 p.ti %
vs. previous year

50,0%

Products

with guidance on type of packaging and proper referral to separate collection

+ 3.2 p.ti%
vs. previous year

74,4%

Units sold

with guidance on type of packaging and proper referral to separate collection

+ 2.6 p.ti%
vs. previous year

0,3%

Products

with information on the packaging’s compostability certification

+ 0.0 pp
vs. previous year

0,3%

Units sold

with information on the packaging’s compostability certification

+ 0.0 pp
vs. previous year

6,2%

Products

with additional information to ensure quality separate collection

+ 0.1 pp
vs. previous year

6,7%

Units sold

with additional information to ensure quality separate collection

+ 0.0 pp
vs. previous year

7,6%

Products

with voluntary environmental claims and declarations

+ 0.3 pp
vs. previous year

10,8%

Units sold

with voluntary environmental claims and declarations

+ 0.1 pp
vs. previous year

3,8%

Products

with digital sharing of environmental information

+ 0.3 pp
vs. previous year

2,9%

Units sold

with digital sharing of environmental information

– 0.2 pp
vs. previous year